Unleash our Lead Generator
A complete social advertising campaign built around your commercial goals
Lead Generator is Customer Acquisition Co.’s end-to-end campaign package for funded and growing businesses that need a more consistent source of qualified sales enquiries.
We build the strategy connecting your offer, target customer, advertising creative, lead capture and sales follow-up. Every element is designed to work together as one customer acquisition system.
Lead Generator inclusions
Commercial and customer review
We begin by understanding your business, growth objectives, target customers, current marketing and capacity to handle additional enquiries.
Campaign strategy
We establish the objective, offer, audience, budget and commercial measures that will guide the campaign.
Offer and messaging
We develop a clear campaign offer and messaging designed to give the right customer a compelling reason to enquire.
Advertising copy and creative
We produce the written advertising content and static or video creative needed for the agreed campaign.
Inclusions continued
Audience and targeting strategy
We identify and build the audiences most relevant to your offer, location and growth objectives.
Lead-capture system
We create the content for a campaign lead form or landing page and establish a clear process for receiving new enquiries.
Campaign build and launch
We construct, check and launch the campaign within the agreed 14-day delivery period, subject to receiving the required information and approvals from your business.
Initial optimisation
Once the campaign is live, we review its early performance and make appropriate adjustments.
Ongoing campaign management
Ongoing management can include:
Campaign monitoring
Advertising-budget management
Audience and placement adjustments
Minor copy and creative changes
Lead-performance reviews
Monthly reporting
Monthly strategy meetings
Ready to Crush Your Goals?
Complete the form, hit send, and let’s ignite your next breakthrough.